Today, May 27th 2016, Jean-Claude Deceaux died. He started his company in 1955 at the age of 18 renting advertising space for advertising beside new highways being built in France.
In 1964, he invented the bus shelter. His concept was innovative. It provided shelter and seating for passengers at no cost to transit operators, since the shelters were paid and maintained by their advertising. His company would later launch Velip the bike share system in Paris.
His multi-billion dollar empire JCDeceaux is still world leader in bus shelter and outdoor advertising.
Related news item (in french as nothing posted yet in english)